Jon Dienstag brings two decades of elevating fan experiences across a career in sports focused on retail strategy, venue gameday operations, and mobile technology innovation. Before joining Canopy Team, Jon was a growth and strategy leader at two sports tech startups. Most recently at Pushologies, a European-based martech platform built to elevate legacy direct-to-consumer marketing within sports apps. Prior to Pushologies, Jon was the fifth employee at Noble, an early-stage mobile ordering consumer app built to enhance onsite F&B e-commerce. Pre-startups, Jon spent 15 years at the Boston Red Sox, starting in 2004 as a college summer intern, then as the Special Assistant to the President/CEO, Larry Lucchino. He later led strategy and operations for Fenway Park’s concessionaire and merchandise vendors, Aramark and Twins ‘47 Brand, through dramatic revenue growth and improvements in fan experience. Jon also led 175 gameday employees, ran the Red Sox internship program for seven years, and managed the Red Sox Pan Mass Challenge charity bike team.

Jon is Director, Project Development at Canopy Team with a focus on company-wide business development and strategy, marketing, internal operations, project leadership, and the growth of the Event Programming group.

Jon received an A.B. in History from Harvard in 2005 and lives in Cape Elizabeth, Maine with his wife and two children. He is a coach for and member of the Cape Elizabeth Little League Board and an avid golfer, skier, and biker.